Forrester estimates that B2B eCommerce will reach $1.2 trillion and account for 13.1% of all B2B sales in the US by 2021. At the end of 2017, Forrester expects eCommerce to reach $889 billion and represent 11% of total B2B sales in the US. We’re forecasting a compound annual growth rate (CAGR) of 7.4% in B2B eCommerce over the next four years. This report defines the potential of the US B2B eCommerce space and what B2B digital business professionals must do to take advantage of the opportunity. Get the report here.
If you are considering adding eCommerce to your B2B website and not seeing an exact fit to most of the B2C applications currently available, Vital Organizer has lots of experience building complicated but still extremely reliable eCommerce portals.
The key factors you should consider when evaluating a B2B eCommerce solution are:
- Security – You have to be absolutely sure prices are securely seen by the client assign. A small mistake by the developer would allow an account to see another account’s prices and then call in a complaint.
- Reliability – Every business is different and your products may require customization like attributes or workflows that change the end price. The application needs to be able to work through all these combinations reliably.
- Flexibility – Pricing should be flexible for both customization per client and per volume of purchases. Most B2B systems easily handle volume, but they start to break down when it comes down to account based pricing since every visitor is considered a unique customer. Also consider that international users may need to see prices in their local currency…and don’t forget the VAT for European nations.
Do you have an experiences with a B2B solution you would like to share? If so, please comment below.
If you are looking for help in evaluating or having a custom solution developed, Vital Organizer has years of experience in building, and maintaining globally used solutions. Please contact us for a free, no-obligation consultation today or feel free to chat with Kris about any questions you may have.